It is well known that the price of iPhone X from the big company as Apple which is just launched on last September has reached to $999. For the big price tag like this, it means the amount of sell would be opposite in many countries. Sources have reported that Apple worries about market shared in the smartphone market in China and possible to plan to produce a cheaper version of iPhone X for China.

Macotakara, the news website from Japan has expected that iPhone X will reduce the price around $90 this year. Including, all smartphone from Apple will use OLED and compatible with Face ID instead of finger scan (Touch ID) in 2018.

For the reason why Apple needs to focus on Chinese market, because of the main competitor like Huawei and OPPO has gained market shared more than Apple company. In last 3 months, Apple has gained market shared only 4.3%, for the whole year is only 17.7%. Followed Huawei that has gained up to 31% of market shared. Besides, the Chinese market is the biggest market in the world but for the consumer to buy iPhone X for the high price to $999, it is almost impossible. So, Apple has to do something.

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